The front and back cover share a dynamic relationship with their typography: the Gestalt logo on the front is gradually reduced as it moves away from the center, while the logo on the back inverses that relationship. The custom gestalt typeface is also split between the front and back, enforcing the theme of reification.
Only two typefaces are used throughout the Gestalt paper. The first is a stencil-like display typeface created specifically for this project. It was designed as an embodiment of the philosophies of gestalt; it consists of letterforms made up of smaller rectangular shapes that on their own are meaningless, but when merged together create the characters of the alphabet. The other typeface used is Covik Sans by Ohno Type Co, which compliments the project beautifully.
Pairs of bookmarks were created and eventually affixed to the red acetate slip covers.
Each spread overlays various completed characters from the gestalt alphabets in reference to the principle of multistability. The four main principles of gestalt were kept in mind when designing each part of the paper. Overlapping many elements is a visual theme carried out through the whole project.
The red acetate slip cover was added as the “cherry on top” of the piece. It reinforces the theme of transparency within the workshops, where all creative output from the project was shared well in advance to the final printing of the paper. It also makes it stand out on any bookshelf.